Thank you, François Chevret, for this in-depth interview in the fascinating newsletter La Survivance / Tentation du regard.
30,000 characters to learn everything about Graphéine — how we think about and craft visual identities with love, insight, and conviction!
In this conversation, Jérémie Fesson and Mathias Rabiot recount how a group of students grew into a thriving agency, without ever losing their passion for pedagogy, culture, and typography.
The discussion explores ethics, citizenship, and design — because a brand is so much more than just a logo. If you’re interested in brand identity, the values driving graphic creation, and how an agency shapes its stance, this interview will give you plenty to reflect on.
Read the interview here: https://tentation-du-regard.fr/grapheine-branding-et-identite