Branding and identities

Rebranding of Groupe Marraud, including the creation of a brand architecture bringing six areas of expertise together under a shared name and the development of a cohesive visual identity.

Redesign of the Bayard Jeunesse logo and development of the brand’s visual identity, built around the concept of “Growing in Confidence.”

To mark its 150th anniversary, the Institut Catholique de Paris is updating its visual identity. This redesign is intended to bring its campuses together, affirm its uniqueness, and adapt a historic brand to contemporary uses.

A dynamic UT monogram and a colour palette inspired by Toulouse, the “Pink City”, embody a university rooted in its territory and looking to the future.

Album cover for “Time To See The Light” by the Adrien Varachaud Quartet, featuring Archie Shepp. A design inspired by the great graphic tradition of jazz and Blue Note covers, carried by the photographs of Philippe Lévy-Stab.

Every year, the Fondation pour le Logement organises ‘Sète à Toi’, a charity holiday programme for people living in extremely precarious circumstances or who are homeless. More than 350 participants come to enjoy a week of socialising and sport by the sea. Our task was to design the visual identity for the programme.

For La Boîte à Café, Graphéine designed a warm and evolving visual identity inspired by the unique atmosphere of this iconic neighborhood café in Lyon. Built around the circular shape of Place du Forez and brought to life by a playful pigeon character, the identity celebrates everyday encounters, conversation, and local culture.

For E-city, a research programme dedicated to exploring the connections between health, cities and the environment, Graphéine designed a modular and dynamic visual identity. A graphic language inspired by data, territories and their interactions, giving visual form to the complexity of health in urban environments.

A vibrant visual identity that embodies the mission of Demain C’est Nous.

Elevating Pornichet’s identity by celebrating its Slow Life spirit.

A visual identity that captures the spirit of a region on the move.

Visual identity for the city of Annecy.
A minimalist branding for the capital of Haute-Savoie.

How do you reinvent the brand of one of France’s oldest engineering schools (1741)?

So Skilled, cultivate your soft skills, unleash your talents!
Visual identity of a university training program in soft skills.

Visual identity for the Saint-Etienne Opera. Discover a deeply humanist branding project.
With more than 150 curtain calls per year, the Saint-Etienne Opera is one of the main players in the cultural life of Saint-Etienne.

New visual identity for VCLS (Voisin Consulting Life Sciences), a key player in HealthTech and biotechnology.

New graphic charter of the Paris Visitors Bureau. Design of the logotype, the graphic charter and the publishing documents, art direction for the illustrations created by Séverin Millet.

From the Greek hapax, meaning ‘occurring only once’. apax is the new name for A+A architects, and a promise of architecture that never exists above ground.

Design of a visual identity and logo to find a lawyer on mon-avocat.fr website, a search engine optimization platform for establishing contacts with lawyers throughout France.

Naolib, Nantes Métropole’s new mobility brand, a single brand that brings together all the region’s transport operators (bus, streetcar, bicycle, parking, etc.).

Visual identity and signage of the Agora, cultural center of the city of Limonest, France.
A logo that matches the architecture of the building. Simple and elegant signage.

A clever visual identity that breaks with convention in the video production sector.

Visual identity project for the Paris 2024 Olympic Games (not selected). The main thing is to participate!

Graphéine gives a new lease of life to the brand image of SMAG, a company specialised in the digital transformation of the entire agricultural profession. A new logo and graphic identity that install a strong visual consistency throughout all communications, from print media to digital interfaces, from software solutions to the screens of the website.

Strategic audit and redesign of COMEPA’s visual identity to reaffirm its positioning as an innovative company operating in medical and space technologies.

Université de Lille, ESJ Lille, ENSAPL, ENSAIT and Sciences Po Lille form an experimental public institution that has a new visual identity.

Graphéine accompanied Malecare, America’s largest support organization for male cancer survivors, to define its new brand image
with a stronger visual identity.

A festive and contemporary identity that showcases the rich history and culture of the Château and the Domaine de Sceaux.

The 20th district of Paris and its City Hall change their visual identity to a smart, popular and accessible logo that reflects their values.https://www.grapheine.com/en/portfolio/paris-20th-district-city-hall-visual-identity

An event identity that combines the refined, high-end aesthetics of the Monin brand with the competitive spirit of major culinary shows.

Groupe CHEVAL, 1st mission-driven company in the public works sector, changes its visual identity to be in line with its values.